We do not like to be the bearers of bad news, but not every response from your outbound campaign will be a resounding “yes please!” The fact is it is almost a guarantee that you’ll get a lot more no’s than yes’s. But the good news is that you can learn a lot from rejection if you approach it in the right way.
Prospecting can make or break your overall sales strategy. Nothing matters more than targeting the right person at the right time with the right message. It’s all about finding where your future customers are, crafting a message that speaks to a issue they’re experiencing, and making connections to prospects that will eventually convert into customers.